Selling Skills Training | How to Position Your Message Persuasively?
Positioning, one of the six critical skills, allows you to relate your capabilities to your customers’ needs. Here we learn how to position
Selling Skills Training | How to Develop Sales Questioning Strategy?
To explore the client’s main objectives is to first ask questions that are strategic. But how do you develop the best Sales Questioning Stra
Selling Skills Training | The Process of Closing a Sale
The sale is measured by the close: the close represents how well you identified and met your customer’s needs. Salespeople always want to...
Selling Skills Training | How to Make More Sales Happen?
As times are tougher, how do you make more sales happen? How do you generate income into your companies? Here are some ways to boost your sa
Sales Negotiation Training | Do not Negotiate Too Early in the Selling Phase
Selling and negotiating are separate phases of the sales process. In STA, we discover different sales negotiation strategies and identifying
Selling Skills Training | How to Overcome Objections during Sales Call?
Customers object for many reasons. Objections can be frustrating, but they are also a healthy sign in that your customer is listening critic
Sales and Marketing Training | How to Ask Sales Question Effectively?
Of course, most salespeople ask questions—but what is the quality, the range, and the impact of those questions? Sales questions are...
Selling Skills Training | How Salespeople can Create Interesting Sales Dialogue?
Not many salesperson can create an interesting and understandable sales dialogue to a potential prospect. Learn how to create sales conversa
Sales and Marketing Training | Always Answer a Question with a Question
How do you respond when a customer makes a comment, asks a question, or objects? Most salespeople respond with an answer—but there are alter
Selling Skills Training | How You Can Make a Difference in Sales
One of the ways of winning against the competition is through the relationship that you build with your customers. The approach you take, ma
Sales and Marketing Training | Sell Yourself First Instead of Selling your Products or Services
There are too many organizations that are focused solely on selling in order to generate revenue. I hear stories all the time of salespeople
Sales and Marketing Training | Pre Approach Sales Prepares Us for the Initial Communication
Many salespeople are inclined to think of pre-approach sales as part of the sales call. But remember, this is one of the steps to our first
Sales Prospecting Training | 4 Guidelines for Understanding the Types of Prospective Client You Migh
Known need, willing to talk. This person typically calls and requests a meeting. He might already have a specific need or solution in mind
Sales and Marketing Training | Sales Philosophy
“Try honestly so see things from the other person's point of view.” Sounds like common sense doesn't it? But common sense is not alw
Sales and Marketing Training | Plan your Sales Campaign
It is good policy to create a plan for your sales campaign. This will help you by using your limited time and resources to achieve the best