It’s Better to Sell The Pain than The Gain | Effective Selling Skills
What is your prospect’s pain? People buy to fulfil outcomes and to solve problems with solutions. People who are in the market for certain...
Professionals Recommend, They Don’t Sell | Professional Selling Skills
Consultative professionals create an integrated relationship between their firm and the prospect. Before solving problems, consultants...
The Art of Consultative Selling | The Discovery Phase of Selling | Sales Training China
Just as your physician might ask you to take a series of tests during your annual physical, a solid business professional will diagnose...
How To Stimulate Wants with Perceived Value | Sales Management Training | Sales Training | Sales Tra
Whenever clients work with professionals, they want the perception that they are getting more than compliance knowledge. Business clients...
How to Sell More | Making It Easy For Customer To Buy From You | Selling Skills Training
Ideally you want everyone in your business, everything your business does, everything you stand for, to provide an enjoyable, pleasant...
Sales Management Training Program | Sales Training Program | How Do You Know What To Charge What You
Let’s focused on pricing a service-related business as opposed to pricing products. What are you worth? Pricing can be the most complex...
Best Sales Management Training | Best Sales Training Program | When Is The Right Time To Increase Yo
If you increase your prices you can increase your profit margins. The question is can you do that? People do not buy on price alone and...
Sales & Sales & Marketing Training | Sales Training & Sales Program Training | How To Se
What is a unique selling proposition? A USP is something that distinguishes you from all your competitors in your local marketplace. It...
Sales & Marketing Training Program | Sales Training & Marketing Program| How To Publish Case
What is a case study? A case study is a description of a piece of business you have carried out for one of your customers. It is a...
Sales & Marketing Professional Training | Sales Training & Management Training | How To Pack
What is packaging? Packaging your products in the context of marketing your business is about grouping your products or services together...
Sales Prospecting Training | How to Validate Your Sales Opportunity with Prospects
Many salespeople trust their instincts about whether or not they have a real, qualified sales opportunity. As helpful as “gut” feelings...
Selling Skills Training | How to Position Your Message Persuasively?
Positioning, one of the six critical skills, allows you to relate your capabilities to your customers’ needs. Here we learn how to position
Selling Skills Training | How to Make More Sales Happen?
As times are tougher, how do you make more sales happen? How do you generate income into your companies? Here are some ways to boost your sa
Sales Negotiation Training | Do not Negotiate Too Early in the Selling Phase
Selling and negotiating are separate phases of the sales process. In STA, we discover different sales negotiation strategies and identifying
Sales and Marketing Training | Sell Yourself First Instead of Selling your Products or Services
There are too many organizations that are focused solely on selling in order to generate revenue. I hear stories all the time of salespeople
